French actress, model, singer, and mum-of-two Vanessa Paradis has been announced as the face of H&M’s new eco-friendly fashion range.
The Conscious collection is being launched in March and will feature clothes made from more sustainable materials including organic cotton and recycled polyester, according to the Yahoo Lifestyle website. It includes clothes for kids.
Johnny Depp’s former partner is pictured in the promotional shots sporting a natural beauty look with understated make-up and loose, natural hair.
"I like being part of something like the Conscious collection at H&M. I try my best to shop consciously, and vintage is very much part of my wardrobe," she told the website.
"I love the style and it works in an eco-friendly way because I like to use and reuse old clothes."