Evolve Beauty specialises in natural beauty products them have been packaged with ethical, environmentally-friendly materials such as recycled milk bottles.

The company asked consumers for inspiration to decide on the designs for its new labelling. The tagline ‘eco-beauty’ has remained but the colour scheme and strapline for the latest line of natural skincare and hair care products has been changed – with the help of the brand’s customers.

After consulting consumers in an online poll, the strapline “superfood nutrition for naturally beautiful skin” was chosen as the most popular.
The company has also announced the launch of its new autumn line of natural skincare products, which is expanding the brand’s anti-aging range with the addition of an eye cream and a facial serum.

There is also another chance for users to help Evolve design the bottle for the serum and the company says there is a new version of the popular face scrub in the pipeline.