Discover Attitude - Live a natural and plastic-free life!

Discover Attitude

Every now and then, we put one of our brands in the spotlight. And now it is Attitude's turn. This beautiful, young Canadian company has a wide range of natural products: from personal care to cleaning products. That is why you can quickly rely on this brand for everything you need. Attitude's products are good for you and the planet, but also very effective.


Attitude's mission and vision

Attitude's mission is to make the world healthier and more sustainable for a better future. They strongly believe in using clean and natural ingredients, reducing the use of plastic, and planting trees to order our planet.

In fact, Attitude has partnered with two leading non-profit tree-planting organisations: Eden Reforestation and One Tree Planted. They participate in the concept of Reduce, Reuse, Recycle, and Reforest to help restore and heal the planet. The tree planting initiative is therefore part of a larger vision of the circular economy.

Attitude believes that together we can be the change, after all, the more people use their products, the less plastic is consumed and the more trees are planted.

Since everyone uses personal care products and cleaning products, there’s a lot to gain here. Not only are chemical personal care products or cleaning products bad for the environment, they’re also bad for you.

Using responsible, natural products from Attitude fits strongly into a healthy and conscious lifestyle. The advantage of Attitude is that besides healthy products, you are also doing the planet a big favour, as many of the products are plastic-free and meet the highest standards.

Attitude has natural, plastic-free deodorants with no harmful ingredients that work great (without giving you that nasty chemical feeling). Or are you done with those chemical smells and the effects on your skin when you clean your bathroom with harsh detergents? Then Attitude has a solution too.

The range is truly endless. From a bathroom cleaner, all-purpose cleaner, kitchen cleaner, toy cleaner, air freshener, laundry liquid, hand soap, baby wipes, shampoo, conditioner, sunscreen, to products for your pet you can always be sure they have no harmful ingredients.

No wonder Attitude has a large fan base: their products are now sold in over 55 countries!

If you choose Attitude, you choose quality

The reason why you can trust Attitude is because they set high standards for their products and are also certified. For example, they use only natural, hypoallergenic, and EWG VERIFIED ingredients. All products in their range meet the highest quality and environmentally conscious standards. Furthermore, they are:

  • 100% vegan

  • Cruelty-free

  • Certified by PETA (people for the Ethical Treatment of Animals) and ECOLOGO

  • Free of potentially harmful substances according to the Environmental Working Group EWG

  • Largely plastic-free


Why are plastic-free products so important?

Many forms of plastic in personal care products are made of so-called polypropylene plastic. This form of plastic is non-degradable. What does this mean exactly? The plastic can end up in the sea, ocean, on the beach, and numerous other places. So the impact on the health of our planet and the environment is huge.

In addition, there are also microplastics in personal care products. These are very small particles of plastic, which you cannot see with the naked eye. They’re deliberately added to products, but recently we have realised their dangers. These microplastics easily wash away through your shower and sink, and enter our water treatment system. 

The problem? It fails to filter these tiny particles out of the water, so microplastics end up in our water and oceans - with serious consequences.


Plastic free skincare: Oceanly

So it makes sense to live as plastic-free as possible. Also, did you know that Attitude has a specific range for plastic-free skincare? This range is called Oceanly, and these are skin care products that come in a handy stick. This makes these perfect to carry in your bag to school, work, or travel. They are also great as a gift to someone else.

They have sticks for all kinds of skin types: dry skin, oily skin, ageing skin, sensitive skin, and even a combination for multiple skin types. Oceanly has serums, face creams, face cleansers, face oils, face scrubs, and even eye creams. So there's bound to be something in there for your skin to benefit from.

All sticks are packed with super-powerful ingredients from natural sources. It restores skin, combats skin ageing, and protects your skin throughout the day. You don't have to worry about a nasty allergic reaction either, as all of Attitude's products are natural and EWG-certified, meaning they are free of worrying chemicals.  


Cleaning products with convenient refills

We have to take a moment to highlight Attitude's excellent cleaning products. These are an excellent alternative to chemical detergents, and have a wide range of uses. For example, did you know that we also have an Attitude all-purpose cleaner in bulk format? This means you have an extra-large, economical pack that you can also use to refill your Attitude bottle.

Attitude all-purpose cleaner can be used in many ways, and is safe for food preparation surfaces thanks to its plant and mineral ingredients. It also smells deliciously fresh thanks to its citrus scent! 

Attitude also understands that you need an effective alternative to powerful chemical cleaners, such as for your bathroom. An excellent alternative to such chemical cleaners is Attitude bathroom cleaner. This is a natural, yet highly effective option to combat stubborn bathroom residues - including limescale, soap deposits, and dirt on surfaces such as tiles, shower curtains, sinks and toilets.

In short: with Attitude's cleaning products, you can be sure of worry-free ingredients. Your home will stay wonderfully fresh and clean, and you'll be doing the planet good by using a sustainable and biodegradable product.

More tips for living consciously

If you want to live healthy and consciously, you ought to look beyond just diet, exercise, and sleep. What comes into contact with your skin every day or what you breathe in also affects your health. This is why Attitude fits perfectly into a conscious lifestyle.

You can rest assured that Attitude products are highly effective and completely free of harmful ingredients. Thanks to its wide range and plastic-free products, there is something for everyone and Attitude is also very suitable for the whole family, including baby care and detergents tailored to baby's skin.

Curious about even more conscious lifestyle swaps you can make?

Then take a look at our Green Tips Blogs.