Natural cleaning brand Ecover is looking to find newcomers to sustainability, recycling and other eco-conscious activities.

The 30 Under 30 contest launches officially on September 1st, with a grand prize of either a table and two benches, or a bed and two-drawer end table, all created from reclaimed Peroba Rosa salvaged from a Brazilian coffee factory.

A total of 30 finalists are to be shortlisted from all the entries received, with a year's free Ecover natural cleaning products going to all those who make the final cut.

In order to be in with a chance, entrants must be aged 29 or younger on the date that they apply to the contest.

This is because Ecover is celebrating its own 30th anniversary in 2010 and is specifically hunting for eco-conscious individuals born since its founding.

"We'd like to celebrate our own success by showcasing a new generation of environmental innovators, namely all the eco-driven men and women who weren't even born when we launched our first products," the company explains.