Melvita has revealed to its Facebook followers that its natural hair care range is to be launched next week.

The new range is described as "coming soon" by the firm on its own website - but it has told members of the social networking site to expect the release date in a matter of days.

Its natural hair care options will extend a product portfolio that already includes a range of bath and shower cleansers.

Among them are soap bars in the shape of wild or endangered animals such as elephants, hippos, bears, giraffe, lions and the best-selling crocodile.

For a more formal alternative to the fun shaped soaps, conventional tablets of a number of different fragrances are also available.

Shower gels, bath foam and other cleansers all add to the line-up, helping eco-conscious shoppers to keep a clean body and a clear conscience.

Melvita's cleansers are naturally fragranced, produced from vegetable-based ingredients and conform to regulations for organic farming.